Description :

The Media Reputation  Crisis Management course aims to equip participants with the knowledge and skills required to build, protect, and sustain a strong media reputation, as well as to professionally manage media crises and handle critical situations with speed and strategic intelligence, minimizing damage and preserving institutional and personal public image.

The course focuses on integrating strategic planning, media communication, and public opinion management across digital environments and traditional media, while adhering to professional and ethical standards.

Content :

• The concept of media reputation and its importance in the digital age
• Types of media crises and their stages of development
• Building a proactive reputation management strategy
• Media risk monitoring and early crisis detection
• Managing crises across traditional and digital media
• Handling social media crises
• Crafting media messages during crises
• The role of the official spokesperson and crisis management teams
• Managing rumors and misinformation
• Post-crisis recovery and trust rebuilding
• Local and international media crisis case studies

What will get the trainee at end of the course ?

-Certificate From KHDA

-Certificate From International Academy Of Arts ,Academy And Creativity An Additional Charges